Yokohama Corporation of North America announces leadership changes

Jeff Barna promoted to president and CEO of YCNA, aiming to enhance management and profitability across North America

Yokohama Corporation of North America (YCNA) recently announced significant organizational changes that are effective immediately. Jeff Barna, who has been serving as the president and CEO of Yokohama Tire Corporation (YTC), has been promoted and will now also hold the position of president and CEO of YCNA. This promotion entrusts him with expanded responsibilities that include support roles for Yokohama Canada (YTV) and Yokohama Mexico (YTMX). These changes aim to strengthen the corporation's management across its North America operations.